In order to consistently grow, businesses need to reliably develop and evaluate viable growth strategies based on current position.  Many successful businesses start with a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats).

 

Done right, a SWOT analysis can help you take advantage of a new business opportunity, respond to new trends, implement new technology, or quickly react to a competitor's tactics – all with the confidence you are making the right move.  Poor decisions and unwanted results can result when the proper techniques are not used.

 

In this SCORE LIVE webinar, Craig Rhinehart, a life-long entrepreneur who currently works as an "Intrapreneur" for IBM's Watson Health initiative, will show participants how to correctly complete a SWOT analysis. He will use a case study and templates to show you how to apply these principles to your business.