BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20170815T180000Z
DTEND:20170815T190000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:How To Turn Your Opens & Clicks Into Sales
DESCRIPTION:As the saying goes: "If You're Not Measuring\, You're Not Marketing." When it comes to digital marketing\, measuring your campaigns is essential to your success. But how can the reports and analytics of digital marketing give you the insights you need to grow your business?\n\n\n\nJoin Bryan Caplan\, Master Certified Local Expert with Constant Contact\, as he takes you step-by-step through the amazing data generated by all the key online marketing tools   and gives you tips on how to use it.\n\n\n\nYou'll learn:\n\n  How email open and click-through reports can help you know:\n\n  Which of your products/services are hot\, which are not\, and how to test for best results\n\n Out of a field of everyone\, who is interested in what topics   so you can focus your precious time\, efforts & energy\n\n  The calls to action/messaging that actually WORK\n\n  Best times\, days and ways to get the response you want\n\n  How evaluating event registration and survey response patterns can help improve your next campaign by leaps and bounds\n\n  How social media engagement and click rates can tell you the topics\, type of media posts\, and frequency your connections really want\n\n\n\nAs a special bonus\, Bryan will teach you his "Encore" and "Phone Flank" technique to drive more sales from your opens and clicks.
X-ALT-DESC;FMTTYPE=text/html:<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">As the saying goes: &ldquo\;If You&rsquo\;re Not Measuring\, You&rsquo\;re Not Marketing.&rdquo\; When it comes to digital marketing\, measuring your campaigns is essential to your success. But how can the reports and analytics of digital marketing give you the insights you need to grow your business?</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">Join Bryan Caplan\, Master Certified Local Expert with Constant Contact\, as he takes you step-by-step through the amazing data generated by all the key online marketing tools &ndash\; and gives you tips on how to use it.</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">You&rsquo\;ll learn:</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; How email open and click-through reports can help you know:</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; Which of your products/services are hot\, which are not\, and how to test for best results</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\;Out of a field of everyone\, who is interested in what topics &ndash\; so you can focus your precious time\, efforts &amp\; energy</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; The calls to action/messaging that actually WORK</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; Best times\, days and ways to get the response you want</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; How evaluating event registration and survey response patterns can help improve your next campaign by leaps and bounds</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">&bull\; How social media engagement and click rates can tell you the topics\, type of media posts\, and frequency your connections really want</span><br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<br style="box-sizing: border-box\; color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;" />\n<span style="color: rgb(96\, 109\, 120)\; font-family: &quot\;Whitney SSm A&quot\;\, &quot\;Whitney SSm B&quot\;\, sans-serif\; font-size: 16px\; background-color: rgb(255\, 254\, 251)\;">As a special bonus\, Bryan will teach you his &quot\;Encore&quot\; and &quot\;Phone Flank&quot\; technique to drive more sales from your opens and clicks.</span>
LOCATION:webinar https://blogs.constantcontact.com/event/How+To+Turn+Your+Opens+%26+Clicks+Into+Sales_70139000001N3BFAA0/
UID:e.781.21836
SEQUENCE:3
DTSTAMP:20260413T172157Z
URL:https://business.littleriverchamber.org/events/details/how-to-turn-your-opens-clicks-into-sales-21836
END:VEVENT

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